Lauren
Eyes Green Hair Blonde Height 5’5” Weight 115 lbs Bust 35” Waist 23” Hip 34”
Languages English
PROFILE
Communication BA with minor in Journalism and Marketing received. Technically proficient in MS Word, Excel, InDesign, PowerPoint, and Photoshop, with experience with Final Cut Pro as intern
EDUCATION
UNIVERSITY OF NEW HAMPSHIRE, Durham, NH
Bachelors of Liberal Arts in Communications Marketing, Minor in Journalism and Nutrition
WORK EXPERIENCE
INSPIRA MARKETING, Los Angeles, CA………………………………………………………………05/18-03/20
Brand Ambassador, Team Lead
Executed on site events, marketing campaigns and mobile sampling tours for brands such as Nestle, Quest Nutrition and PAX that included educating and interacting with consumers, active sampling, executing technology demos
Ensured festival footprint set up was accurate and to standard to meet client’s needs
Participated in D23 conference representing National Geographic and ensured interactive consumer event was executed to client’s needs
PRODUCTIONS PLUS, Los Angeles Auto Events………………………………………….……………11/15- 03/20
Brand Ambassador/Product Specialist for Jaguar/Land Rover, Volkswagen and Toyota
Represented various brands in the LA Auto show as well as boutique events such as VW Haus, Jaguar MILK studios and Toyotafest
Carried out various tasks such as crowd gathering, lead generation, interactive consumer footprints and automotive knowledge
FUSION MARKETING, Los Angeles, CA………………………………………………………………01/18- 04/19
Team Lead, Promo Model
Carried out and facilitated on-premise promotions throughout the LA area for brands including Bud Light, Estrella Jalisco, Michelob Ultra and Budweiser
Oversaw Brand Ambassadors on premise during executions, managed bar spend and provided sampling materials and giveaways. Completed recaps and demographic information for management and promotional staff
TURN-KEY MARKETING, Corvallis OR………………………………………………………………..09/17- 04/19
LA area Brand Ambassador
Took part in various product tours for companies including Pacific Foods, Bob’s Red Mill and Zevia
Executed in-store demos and product tastings, including table and product set-up, shelf inventory, sales numbers and demographic and product information to consumers
Participated in various events throughout the LA area including set up and break down, consumer interactions, active sampling and product information
MOSAIC MARKETING, Los Angeles, CA……………………………………………...……………….04/15- 10/18
Brand Ambassador/Promo Model, Team Lead
Responsible for executing LA region on and off premise promotions as well as special events for Stella Artois, Cidre, Bud Light, Bud Light Ritas and Samsung campaigns
Responsible for Team Lead duties such as submitting post reports and demographics for client, taking pictures at event, setting up and checking in with manager at each promotion location, overseeing staff at events
Executed campaigns by interacting with consumers, actively sampling beverages, engaging consumers in point of sale interactions with iPads and creating incentives