Alysa
Language English
Professional Summary:
Dedicated and highly responsible individual with strong time management skills and extensive experience staffing, training, and executing events. Organized and independent with the ability to work effectively under pressure. Social butterfly with upbeat and positive personality that possesses exceptional interpersonal skills, extensive customer service and brand representation background.
Work Experience:
BET Team Market Manager
Sep 2021- current
ABInBev
Anheuser Busch
Nashville TN
The market manager runs a team of twenty promotional models also known as brand ambassadors based on event needs. This includes staffing up to thirty-six events a weekend in my local market. This role also includes extensive training of the brand ambassadors on brand or brands being focused on. Market managers ensure each event runs smoothly and successfully. AbinBev has a brand reach of over one hundred and fifty brands. My role also includes auditing promotional teams, meeting with wholesalers as well as brand representee’s, and conducting monthly ride alongs with alcohol representatives. These goal numbers must be met monthly. Ensuring each monthly quota and goal is not only reached but exceeded.
Field Market Manager
April 2021- Aug 2021
Elenita
Nashville TN
As the field market lead it was essential for me to manage and grow my team to ensure a successful alcohol brand. In charge of creating and executing the right marketing strategies that align with our companies’ sales goals and target the ideal customers. This allows our business to build awareness and increase our sales. On a daily basis responsibilities include executing various campaigns that can range in complexity. May visit liquor stores to provide product sampling, demonstrations, display installation or sponsor other special events at bars and restaurants to promote brand knowledge and sell through.
Floor Leader
11-20-2020- 04-01-2021
Buckle
Nashville TN
As a sales Leader I coordinate salespeople in high-capacity environment and make sure sales targets are attained. Specific responsibilities I had as a sales Leader include maintaining schedules, assigning duties, finding solutions to increase efficiency, collaborating with colleagues from other departments, appraising staff performance, and implementing new sales methods.
Market Field Manager
08-2020- 11-2020
EMG Media Group
Visa Touchless Pay
Nashville TN
Work with Sales, Marketing, Insights, Retail Effectiveness, and other Category Leadership resources to execute category initiatives with excellence. Develops tools to diagnose new category opportunities. Lead category long range planning and review meetings with customers; Assist on brand-based, Category Leadership initiatives. Run a team of five individuals in a field setting. Assist the sales team Develop and present comprehensive, concise and objective reviews for each location on my roster. Complete multiple rosters per zip code list attained. Keep concise and accurate inventory of all field items in storage to ensure success of campaign.
Independent Contractor
2018- Present
Wine and Spirits Marketing Team
Nashville TN
Independent contractor that has represented many different brands. Have work mostly with wine and spirit companies. Job includes representing the brand at events. In charge of setting up and taking down event site activations. Some events include pouring samples of spirit being represented. Engaging with the public and raising brand awareness through word of mouth and give away items. Event sizes have ranged from hundreds of people to thousands of people. Some brands represented have been Slow and Low, Selverah, Chareu, Press, Ballotin and many others.
Promotional Marketing Manager
2019- 2020
Modelo UFC
Nashville TN
Promotional model in charge of team of four, for Modelo activations at multiple locations. Team would visit up to three locations in an evening. Personal duties included setting up and taking down display. Purchasing Modelo products and handing them out to patrons of legal age. Team would hand out Modelo swag while also educating the patrons about our products.
Bartender
04-2019- 2020
Ole Smokey
Nashville TN
Organized and attentive bartender. Proficient and capable of working in high stress environments and remain in control. Duties included seating and serving patrons, taking orders as well as fulfilling them. Fast pace behind bar experience.
Military Police Officer
01/2013 to 06/16/2016
United States Army
Serve as a Military Police Officer in the United States Army. Skilled at communicating urgent orders and directions effectively to team of five or more personnel. Work in high stress environments as well as low stress environments. Conduct traffic enforcement and traffic control points. Respond to emergency calls assessing the situation and handle it accordingly. Establishing and maintaining security on buildings. Check and verify the security of up to ten buildings in a twelve-hour shift.
Education
College:
Nine Month Program Completed
Massage Therapy
Mind and Body Institute of Nashville- Nashville TN
High School Diploma 2011
Shepherd High School - Shepherd, MI